Brand Matters: The Value of Self-Care
Self-care will enable you to be the best version of yourself for the people in your life and empower your employees, prospects, and clients to do the same.
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Can You Use My Canva Design? Three Things Every Client Needs to Know About Canva Projects
Canva appeals to the average user wanting some creative control over their next project. The online layout tool provides basic templates and design tools for free. But can you bring your Canva project to your design firm? We’d like to help you get the projects you want without frustration. Why Use Canva? If you aren’t…
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7 Types of Branded Boxes ProForma Can Create for Your Marketing Efforts
Company branding is one of the most powerful ways a firm can increase its influence, name recognition, and reputation without spending a lot of money. Branding can be applied to real-world objects just as quickly as it can be attached to online graphics, photos, and animations. Has your company ever thought about how self-branded objects…
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Artwork Submission Guidelines
In order to expedite your job into production, we must receive all artwork and related files as soon as possible. All lead times and production do no start until we receive a signed proof approval. PLEASE HELP US HELP YOU. We want to do eveyrthing possible to meet your deadlines and exceed your expectations. Please…
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How to Choose a Great Print Agency
Marketing materials and printed products are a direct representation of your brand. Your materials should look good and build confidence with your audience. Mistakes in the printing process waste your time with a lot of back-and-forths or leave you with embarrassing products. To avoid these frustrations, choose a printing company that values your jobs and…
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10 Reasons to work with a promotional agency!
1. THE DETAILS There’s so much to think about when ordering a promotional product. The product itself, the imprint, your artwork, what quality to order, pricing, distribution, deadlines and more. Your promotional agency will sweat the small stuff, so you don’t have to. 2. EXPERTISE You go to a doctor when you are sick and…
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Complete Guide to Hiring and Activating a Marketing Coordinator
When you first start your business, you’re wearing every hat—you’re overseeing every single aspect of the company: Accounting, check. Sales outreach, add it to your to-do list. Administrative work, it’s not going to do itself. And let’s not forget, you’re the full-time Marketing director, too. As a business owner, your list of roles and responsibilities…
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How to Develop and Implement a Marketing Action Plan in 8 steps
In order to do anything meaningful, you have to know where you’re going and how you’re going to get there. You need a plan. Having a marketing plan is imperative for the success of your business. Here’s how to develop and implement a marketing plan of your own. 1. Create a strategy before tactics Small…
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The Psychology of Color
Choosing colors to represent your organization is a tall order. You want to choose colors that you love, that your clients are drawn to, that speak to who you are as a company, that evoke the right emotional response. Whether we realize it or not, colors tell a story, which is why it’s important to…
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Using Canva or Fiverr vs. Hiring an Agency
When you need graphic design, you need it to fulfill certain requirements: You need it to look great and be unique and eye catching. You need a timely turnaround. You need it to stay within the confines of your budget. When you’re searching for a graphic designer or considering hiring an agency, it might be…
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